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NASCAR PROGRAMS

NASCAR EVENT PROGRAMS

Connecting Brands with Passionate Audiences through Sports Sponsorship Management.

Edgeset Marketing has a long history with one of the top sports in the U.S. — auto racing. From the wildly popular NASCAR to the exclusive IMSA WeatherTech Series to the modern IndyCar Series, our Custom Event Publications put the excitement of motorsports into the hands of hundreds of thousands of loyal readers each year. The full-color publications provide fans with high-profile features on the personalities and technology behind the sport in a format they can enjoy and cherish for a long time to come. From the historic Daytona 500 to the twice-around-the-clock marathon that is the Rolex 24 At Daytona, these publications become treasured collector’s items. Also available are high-end coffee table books like The Daytona Prototype: The Concept that Revolutionized American Sports Car Racing, and the 24 Hours of Daytona: Vol. II, and more! 

FAN DEMOGRAPHICS

Fan Demographics

  • Audience Geography: 20% West, 24% Midwest, 15% Northeast, 42% South
  • Videos: 330 Million videos viewed annually online.
  • Social: 2.6 Billion impressions annually.
  • Television: 3.3 Million viewers tune in per minute during broadcasts.
  • Digital: 202 Million websites annually (NASCAR.com)

Audience Numbers

  • Circulation: 15,000 Per Race
  • Male/Female: 62% Male. 38% Female
  • Median HH Income: $71,000 Average Household Income.
  • Median Age: 2 out of 5 are ages 18-44.
  • Key Specific Demo: 1 out of 3 Households have children.
  • Reach: 60,000 Fans Per Race

PRINT AD SPECS

File Format

Hi Resolution (266 – 300 ppi) PDF File. Include hard copy color proof. Ensure all trim markers, color bars, registration marks, agency information, etc. are offset outside the bleed area so they don’t interfere. Artwork creation available on request.

FILE UPLOAD

EDITORIAL CALENDAR

Program Reservations Due Ad Due Last Chance Submission Date Event Date
 Kansas Speedway 3/25/2021 4/16/2021 5/15/2021 5/2/2021
 Darlington Raceway 4/1/2021 4/23/2021 5/22/2021 5/9/2021
 NASCAR Annual Third Quarter 4/8/2021 4/30/2021 5/29/2021 6/21/2021
 Watkins Glen International IMSA 4/15/2021 5/7/2021 6/5/2021 6/24/2021
 Watkins Glen International 4/15/2021 5/7/2021 6/5/2021 8/8/2021
 Michigan International Speedway 4/16/2021 5/7/2021 6/5/2021 8/22/2021
 Daytona International Speedway 5/6/2021 5/28/2021 6/26/2021 8/2/2021
 Darlington Raceway 5/20/2021 6/11/2021 7/10/2021 9/5/2021
 Richmond Raceway 5/27/2021 6/18/2021 7/17/2021 9/11/2021
 NASCAR Playoff Annual 6/3/2021 6/25/2021 7/24/2021 8/16/2021
 Talladega Superspeedway 6/17/2021 7/9/2021 8/7/2021 10/3/2021
 Michelin Raceway Road Atlanta 6/24/2021 7/16/2021 8/14/2021 10/9/2021
 Kansas Speedway 7/1/2021 7/23/2021 7/21/2021 10/24/2021
 Martinsville Speedway 7/1/2021 7/23/2021 8/21/2021 10/31/2021
 Phoenix Raceway 8/22/2021 9/13/2021 9/30/2021 11/7/2021

 

ABOUT AMG SPORT

Located in Tampa FL, AMG Sport not only specializes in NASCAR Sponsorships, our growing firm delivers turnkey Advertising, Marketing, and Public Relations solutions for well-known global brands and SMBs across a wide spectrum of verticals. AMG staff have decades of experience delivering for clients and ensuring each brand or business is matched with an advertising partner who will deliver on their word.

AMG Sport. A division of American Media Groups
PHONE: (813) 492-7060
ADDRESS: 1419 East 4th Ave. Tampa, FL 33605
EMAIL: sales@americanmediagroups.com

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